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Increase your visitor numbers, engagement and open new revenue opportunities. Bring the benefits of digital and outdoor activity together. 

 

I will show you a step by step way to construct your sustainable money machine giving you consistent revenue even out of season, introduce motivational game thinking, and create superfans to grow your business.

 

I am John Campbell, a digital change expert, coach and I provide you with simple to follow processes to ensure you achieve the benefits of using the best digital can provide to grow your business.   

The Ignition Method

Are you concerned about getting your business back on track? 

Do you need to reach out and connect with your visitor encouraging them to return? 

Do you need to target an entirely new set of customers to grow your business?

Do you have seasonal dips in revenue?

Do you want to introduce something new?

By following the Ignition Method, you will see an increase in interest and visitor returns. You get all the tools and processes to let you repeatedly reach out and engage, bringing in new customers. The Ignition Method is a unique process that provides you with all the functions, system and digital strategies to connect with your ideal customers and everything you need to create your revenue generator give your more financial freedom to grow your business. 

In the Ignition Method, I provide five pillars: Assess, Promote, Construct, Engage and Monitor. I give easy step by step instruction and live coaching to make sure you have the ability, all the system and confidence to grow your business or activity. I introduce your to gamification apps to provide you with a new way to involve your customers.

Pillar 2: Promote

The critical aspect of promoting is your messaging, how you come across your ideal customer. In the Ignition Method, I give you all the options, and we will work out the best for you. Is your message correct, can you easily to connect to your customers, do you automate your marketing or Ad strategy? I will give you all these with a simple framework.

Pillar 3: Construct

I will step you through and give you the tools and methods to identify and create alternative revenue streams using your knowledge and skill to complement your outdoor activity. Reduce the seasonal impact by constructing the sustainable revenue generator.

Pillar 4: Engage

To enable you to convert new contacts to true customers, you need to engage with them. I include the myGeoPlatform, a unique way to gamify your trails and run events with mobile apps to make the outdoor fun. To engage I also include a challenge launch strategy.

Your lets get moving challenge

Take part in the Geo Challenge

We are setting up a challenge for everyone to take part. Over the last couple of years we have all got out less, we all must spend time outdoors, time outside in open areas helps our physical fitness and mental wellbeing. 

Therefore we are creating a Geo challenge to let you set up geomarkers to find in your community anywhere in the world.   As you find markers, the scoreboard is updated, and you can track points, time and distance for your community group. If you want more information on how to get involved, please connect with us, and I will send you more information.

Listen to the latest Inspired&Active Podcast 

Introducing Gamification to your Marketing

Coming Soon

Introducing gamification in the marketing

Using gamification techniques in your marketing and increasing engagement will be covered in the free workshop coming soon.   As part of the Ignition Method, you need to be continually improving how you connect with your audience. 

Join Our Inspired & Active Community

We invite you all to be part of our community sharing ideas and connecting with like-minded people wanting to connect, learn and get ideas to help you motivate Simply connect below and register to be part of our I&A group.

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Have you been thinking about creating your Activity business but not sure where to start? A lot of people ask me how can I get started? So I went through the 6 steps I use and coach others to do to get started, have a listen on your favourite podcast player, search for Inspired and Active in a digital world or listen on on our inspiredandactive.com website.

Any question or to connect please Dm me and I would be pleased connect and discuss.

#motivation #outdoors #podcast #outdoorbusiness #outdooractivities #listenandlearn #curiosity #inspiredbynature #inspiredaily #inspireothers #instadaily #inspiredandactivepodcast #confidence #outdoor #instalike #podcastformoms #entreneur
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Listen to the latest Inspired and Active podcast, I talk about coming out of January with a clear focus for the coming year. It is an excellent time for everybody to start reflecting and looking at what's ahead of you in your business.

There is an essential process that I would advise, reflecting over years of running companies, that you have to set down in January and I strongly suggest you have these in place.

1. Reflect 2. Simplify your strategy 3, Play game 4. Set your 90 day targets 5. Measure your success 6. Believe in yourself.

Let us all have a successful 2022!

#motivation #outdoors #podcast #outdoorbusiness #outdooractivities #listenandlearn #curiosity #inspiredbynature #inspiredaily #inspireothers #instadaily #inspiredandactivepodcast #confidence #outdoor #instalike #podcastformoms #entreneur
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Are you motivated and eager to achieve your goals set or the changes planned for 2022? This year, my core goal is to help more people be successful, inspired in their business and be active in the outdoors. 2022 is going to be a great year, positivity and connection key.

What is your core goal for this year ahaed?

#inpsiration #success #inspiration #entrepreneur #healthy #mondaymotivation #goals #motivation #health #wellness #healthyliving #exploretocreate #liveadventurously #lifeofadventure #adventure #outdoors
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We all find it more difficult to get out and be active on colder winter nights but getting the head torch out and getting out for a run makes you feel great.

#adventure #travel #nature #explore #hiking #mountains #fitness #outdoors #family#lifeisadventure #naturephotography #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure

Location: The Kelpies, Falkirk, Scotland
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Are you waiting to start something?

I know I am and we just need to get out of our own way. Remember you are not limited to who you are - make it happen.

Watch this space - we are helping outdoor and activity business's or those who want to move into the business leverage profit from digital change. Going to move and start the membership and support.

#creativity #natureforall #nature #explore #photography #photooftheday #outdoors #travelgram #lifeisadventure #naturephotography #instagood #beautiful #instatravel #picoftheday #traveling #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure
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Today I am excited to released the new version of the Scatter mobile app where you create your hunt on the Scatter webapp and then anyone can play it on the mobile.

Try it out and we would love your feedback.

#adventure #travel #nature #explore #biking #mtb #mountains #fitness #outdoors #family #lifeisadventure #beautiful #traveling #motivation #adventuretime #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #mygeoactive #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #scavengerhunt #geocache
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We should try and get some more trips and adventures in before the weather changes. This time of year as autumn arrives is a great opportunity to get out and enjoy the outdoors. This trip was spur of the moment canoe and camp and was worth it. ⁠

#adventure #travel #nature #explore #hiking #mountains #fitness #outdoors #family#lifeisadventure #naturephotography #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure
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Pitfichie Enduro - Ride Aberdeenshire⁠ - 25th July⁠

Great to enjoy a well-organised event - thanks to the DoonthaBraeEvents team. ⁠

We look forward to the next event in August. #doonthabraeevents⁠

#adventure #travel #nature #explore #biking #mtb #mountains #fitness #outdoors #family #lifeisadventure #beautiful #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure
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We all need to get out and motivate ourselves to be active but then make it a habit.⁠

Regular exercise makes us all feel great, helping us tackle what is in front of us. ⁠

Work that feel-good feeling into your daily habit. ⁠

#motivationmonday #inpsiration #success #inspiration #entrepreneur #healthy #mondaymotivation #goals #motivation #monday #health #wellness #healthyliving #exploretocreate #liveadventurously #lifeofadventure #adventure #outdoors
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Great effort by Jack and his cycling team (Ryan & Ewen) at the Dunkeld Enduro. This is a fantastic event and the format to help and develop our youth cyclist. ⁠

Well done the Spring Onion Race Team.⁠

#adventure #travel #nature #explore #biking #mtb #mountains #fitness #outdoors #family #lifeisadventure #beautiful #traveling #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure
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We have some great weather this weekend so it is time to try and get out and enjoy it. ⁠

Try and get out - it makes Monday better. ⁠

#adventure #travel #nature #explore #hiking #mountains #fitness #outdoors #family#lifeisadventure #naturephotography #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure
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We help you to connect and apply game methods in your business. Motivating your customers with points, bonus, rewards and introducing leaderboards will let you connect.⁠

Outdoor activities and game techniques go together - use these techniques in your offer to connect. ⁠

Connect with me to find out more. ⁠

#gamify #gamification #outdoorandactive #adventure #travel #nature #explore #hiking #mountains #fitness #outdoors #family #lifeisadventure #motivation #adventuretime #outdoor #adventuretime #mygeoctive #mygeoactive #inspiredandactive #optoutside #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure # ⁠
#inspiration⁠

Picture: Funkyfocus
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This weekend we did the three hills in the Beinn a' Ghlò group - a great day out and this quotes simply ring true. ⁠

Enjoy your adventure whatever is next.⁠

#adventure #travel #nature #explore #hiking #mountains #fitness #outdoors #family#lifeisadventure #naturephotography #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure
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Planning anything this weekend?⁠

Getaway when you can, lets us know. ⁠

#creativity #natureforall #nature #explore #photography #photooftheday #outdoors #travelgram #lifeisadventure #naturephotography #instagood #beautiful #instatravel #picoftheday #traveling #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive
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This is one of the top activities on my list, it is not about always climbing to the tops but simply spending time in the hills walking and exploring. ⁠

Just getting out and getting that feeling of calmness, freedom and openness.⁠

What are your favourite activities?⁠


#adventure #travel #nature #explore #hiking #mountains #fitness #outdoors #family#lifeisadventure #naturephotography #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure
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Getting out with our children, enjoying what they enjoy is what we all love doing. This weekends golf was a great time and an example of making sure we have a variety of activities to enjoy together. ⁠

Cycling, then canoeing, hill walking and golf - a good couple of days.⁠

#outdoorandactive #adventure #travel #nature #explore #hiking #mountains #fitness #outdoors #family #lifeisadventure #motivation #adventuretime #outdoor #adventuretime #mygeoctive #mygeoactive #inspiredandactive #optoutside #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #lifeofadventure #golf
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This weekend in Aviemore, one of my favourite places, the trails through forests were dry and great to ride. ⁠

A wonderful day out. ⁠

#adventure #travel #nature #explore #biking #mtb #mountains #fitness #outdoors #family #lifeisadventure #beautiful #traveling #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure
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What's keeping you going this week? ⁠

We all need to have our goals, dreams and ambitions to drive us each Monday.⁠

Set your dreams and remember nothing will happen without you taking action. ⁠

Get aligned with your own vision this week. ⁠

#motivationmonday #inpsiration #success #inspiration #entrepreneur #healthy #mondaymotivation #goals #motivation #monday #health #wellness #healthyliving #exploretocreate #liveadventurously #lifeofadventure #adventure #outdoors ⁠
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Another wonderful day with the Scottish weather staying clear. Snowmelt underway. Ciste Dhubh and the area around Clunie on the road to Skye looking majestic.⁠

#adventure #travel #nature #explore #biking #mtb #mountains #fitness #outdoors #family #lifeisadventure #beautiful #traveling #motivation #adventuretime #outdoor #adventuretime #inspiredinpicture #mygeoadventure #mygeoactive #inspiredandactive #optoutside #naturelovers #exploremore #neverstopexploring #wildernessculture #lifeofadventure #exploretocreate #liveadventurously #lifeofadventure
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